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Women
Leaders, Your Time is Now
COMDEX, Las Vegas
November 12, 2001
I
am delighted to be here this morning, joining a group of distinguished
women leaders. They are a testament to how far women have come,
and to the extraordinary contributions women have made in all aspects
of American life.
I want to begin by putting the challenges and opportunities women
leaders face in the New Economy into historical perspective. The
path each of us walks today was paved by great women leaders who
succeeded in field after field. Just think, it has been only 34
years since the first woman, Muriel Siebert, became a member of
the New York Stock Exchange. 25 years ago, Barbara Walters became
the first female network evening news anchor. 20 years ago, Sandra
Day OConnor became the first woman appointed to the Supreme
Court. 18 years ago, Sally Ride became the first American woman
in space. In 1997, Madeleine Albright became the first woman appointed
U.S. Secretary of State, the highest ranking woman in the U.S. government.
Theres no doubt that weve come a long way baby. Across our societyin business, education, government, health care, and in many other areaswomen are taking their rightful places in fields once dominated by men.
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weve come a long way baby.
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But there
is one area where women have not made substantial progress,
and it is of great concern to all of us who care about womens
leadership. That area is technology, and the problem is
simple to understand. Women are woefully under-represented in fields
involving technology development and commercialization. For example,
only 26% of Americas computer programmers are women, and only
10% percent of working engineers are women. In fact, there are more
women serving in the clergy (13.8%) than working as engineers. Most
important for our discussion today, women have barely penetrated the
top ranks of technology-based businesses. A recent study found that
women executives comprise just 2 percent of women working in high
technology companies. I assume everyone in this room agrees with me
that we must turn this situation around. And ensuring that all women
have the opportunity to develop their leadership skills is critical
to women achieving their full potential in high tech business.
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there
are more women serving in the clergy (13.8%) than working as
engineers
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There has never been a better time for women leaders in the high
tech business world. Technical knowledge and skill are in high demand,
despite this years economic downturn, and the long-term prospects
are bright. As the world becomes increasingly competitive, and technology
market opportunities grow, what the business world will care about
most is the potential of an idea or technology, and the skill with
which executives can exploit it.
Womens skills are tailor made for the demands of the New Economy.
For example, communications skills are now recognized by most businesses
as critical to their success. And women are good communicators.
Technology companies today are leaner, with flatter management structures,
and fewer in-house resources to accomplish business goals. These
companies depend on outsourcing non-core functions, and strategic
alliances for their survival, so they place a premium on flexibility
and collaboration. Most important, the innovation process requires
great creativity, flexibility and teamwork. Women are creative thinkers.
We thrive on changing goals, tolerate ambiguity well, are highly
flexible and collaborative, and see problems in new and refreshing
waysall characteristics high tech businesses need to fuel
their success in highly competitive, rapidly changing global markets.
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Women's
skills are tailor made for the demands of the New Economy.
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Over the past few years, I have had the privilege of leading two
very different organizations. For several years, I served as a Presidential
appointee, advising four Secretaries of Commerce on technology and
competitiveness issues. I also led a multi-million dollar Federal
agency charged with promoting high tech business and American innovation.
The challenges confronting me in that position included: yo-yo budget
cycles (some years we were up; most years we were way, way, way
down); a highly charged political atmosphere; unclear and shifting
lines of authority and influence; competition among policy makers
for leadership on important issues; and a major battle with Congress
over the elimination of my office and the entire Commerce Department.
Success required developing and articulating a compelling vision
for the contribution of our agency to economic growth and competitiveness,
collaboration, constant adaptation to a rapidly changing and unpredictable
environment, and leadership by persuasion.
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I
am very excited to be part of a large and growing group of women
who are choosing to seize the opportunities of the New Economy
and launch their own businesses. A recent study reported that
there are more than 9 million of us in the United States.
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This year, I founded my own company, TechVision21.
We are a one stop shop for technology companies seeking to identify
business partners, forge strategic alliances, and overcome obstacles
to success created by laws, regulations and government policies that
shape todays business landscape. We cut through the red tape
so companies can focus on innovating and competing. We also help technology
companies navigate Washington, and represent their interests before
the White House and Congress. Being an entrepreneur has brought a
whole new set of leadership challenges, including developing a corporate
vision and identity, recruiting business partners who share and support
that vision, and learning how to stand out from the crowd. I am proud
to say that we landed our first big contract last week, and that the
TechVision21 web site was launched today at COMDEX. I am very excited
to be part of a large and growing group of women who are choosing
to seize the opportunities of the New Economy and launch their own
businesses. A recent study reported that there are more than 9 million
of us in the United States.
To sum up, trying to lead a large organization
is very hard work, and new challenges come your way every day. At
the risk of over-simplifying a very complex set of issues, here are
some of the big picture principles that I think are critically important:
Develop a compelling vision for the organization, and communicate
that vision clearly to people inside and outside your organization.
Work hard to motivate and inspire others to embrace your vision.
Lead by example.
Understand your strengths and limitationsyours personally
and those of the organization. Create competitive advantage by playing
to your strengths, and seeking out others whose knowledge and skills
complement and enhance your own skills.
Assemble the best team possible. Nurture your people, and
cultivate their success. More importantly, listen to their advice
and counsel. Invite and reward candor. Give your key players latitude
to grow as leaders and take on more challenging assignments. The
legendary Jack Welch, 20 year CEO of General Electric said, My
main job was developing talent. I was a gardener providing water
and other nourishment to our top 750 people.
Think strategically. Never lose sight of the big picture.
Even when you are solving a myriad of day to day problems, do not
lose sight of what you are trying to achieve in six months; a year;
five years.
Be alert to changes in your environment that demand changes
in your strategy or tactics. Flexibility and adaptability are key
to success in the New Economy. I have often developed a plan on
Monday that had to be revised on Tuesday, and then again on Wednesday,
as new information emerged.
Seek win-win opportunities. Seek to understand what the other
party to any transaction needs and wants to achievewhether
that party is an employee, your boss, a supplier or business partner.
Find ways you can both achieve your goals.
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"And
last, but most important, do the things your parents taught
you. Be honest, admit when you make a mistake, dont make
promises you dont intend to keep, and treat others with
respect"
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And last, but most important, do the things your parents
taught you. Be honest, admit when you make a mistake, dont
make promises you dont intend to keep, and treat others with
respectwhether they are peers, superiors, subordinates, the
people who deliver the mail, or the janitorial staff. Weve
all worked with people who behave very differently toward their
superiors than to their subordinates, or who try to lift themselves
up by putting others down. In my view, these people are not leaders.
In closing, I believe strongly that the true mark of a leader is
how one behaves in a crisis. Since September 11, we have seen extraordinary
examples of leadership from which we can all learn and draw inspiration.
For example, Rudy Guiliani has remained calm, unflappable and rock
solid in the face of unspeakable horror. He has most impressed me
with his willingness to admit that he doesnt have all the
answers.
There also have been many leaders in the corporate world. For example,
Ken Chenault, CEO of American Express, who quickly evacuated the
American Express building at ground zero, saving hundreds of lives,
then immediately moved to help over 500,000 stranded AmEx cardholders
get home, including chartering airplanes and buses, and giving customers
access to emergency cash.
There are also stories of mid-level executives, who after evacuating
the World Trade Center, had the presence of mind to arrange for office
space, furniture, information technology and telecommunications equipment,
so their companies could re-open in temporary quarters within a few
days.
I certainly hope and pray that most of us will never face a crisis
of this dimension, but I know that each of us in leadership positions
will be challenged, frustrated, and stretched beyond our knowledge
and experience. When the time comes, I hope that we will all be
able to rise to the challenge.
Thank you.
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